About Us
From President and Founder Rich Chesney:
I founded Healthcare Market Resources to fill a need in the home health and hospice industries: the need to base market-related decisions on reliable data, rather than perceptions. This is the inspiration behind our entire product line.
When I became involved in home care more than 20 years ago, I was struck by the dearth of informational resources about the market. I had previously spent a number of years with Fortune 100 companies in strategic planning and marketing. These companies spent considerable time, money and effort on data to identify the most profitable market segments for their brands, and they made consistently excellent decisions.
I brought this experience, along with an MBA from MIT, into home health and hospice. I learned that home care organizations needed data to support strategic planning, benchmarking and then sales strategy and sales tactics. We built our product line around these areas to address, head on, what the market was telling us they needed. Our products have been designed as a basis for this type of decision-making.
In the data business, the breadth, depth, and accuracy of the data are critical. We take great pains to make sure our data carries the quality you’d expect. We take several steps to verify the accuracy of our reports. First, we check key data elements against other Medicare data sources for the same time period. Second, we manually calculate the data in a sample report from the appropriate individual claims. And third, we produce a report set for select beta customers who match our information against their own internal reports. These various tests help us ensure that the data you receive is as accurate as possible for your needs.