Market and Strategic Planning

Information for confident decision-making

When it comes to successful planning, comprehensive data analysis is the foundation of good decision-making. Our reports provide the detailed information you need to conduct in-depth analysis and make confident decisions.

Market and Strategic Planning Reports

Market and strategic planning decisions depend upon a thorough and informed understanding of your marketplace. Healthcare Market Resources provides high-quality, customizable data in report formats that you can understand. Drilling down to state, county, and even institutional levels, our exclusive tools organize our comprehensive, in-depth information into the clear picture you need to make strategic decisions.

Home Health Management

  • Calculate overall market share and market share by segment to provide more realistic forecasts
  • Analyze operating, market and financial performance in a local service area to make a relevant assessment of opportunity
  • Gauge the market effect of captive/in-house home care organizations that are part of vertically integrated healthcare delivery systems
  • Determine whether to grow a market or compete for existing market share
Which reports are available?

Home Health Market Profile
Report Package:

  • Home Health Agency Demographics
  • Home Health Market Share Report
  • Home Health Executive Summary
  • Home Health Financial Analysis
  • Home Health HHRG Domain Scoring
  • Home Health Key Indicators by Diagnosis
  • Home Health Primary Diagnoses
  • Home Health Referral Source / Discharge Disposition
  • Medicare/Medicaid Enrollment Report

Hospice Management

  • Calculate overall market share and market share by segment to provide more realistic forecasts
  • Analyze operating, market and financial performance in a local service area
  • Target market segments with highest potential for acceptance
  • Determine whether to grow a market or compete for existing market share
  • Assess the potential for additional hospice inpatient capacity within your market
Which reports are available?

Hospice Market Profile
Report Package:

  • Hospice Deaths by Primary Diagnosis
  • Hospice Demographics Report
  • Hospice Discharge Disposition
  • Hospice Executive Summary
  • Hospice Forecast
  • Hospice Length of Stay
  • Hospice Level / Site of Care
  • Hospice Market Profile Graphs
  • Hospice Market Share I Report
  • Hospice Market Share II Report
  • Medicare/Medicaid Enrollment Report

Skilled Nursing Facilities

  • Calculate overall market share and market share by account to provide realistic forecasts
  • Analyze operating, market and financial performance of competition to make relevant assessments of opportunities
  • Gauge the market effect of captive/in-house facilities including LTAC’s, subacute units and rehab facilities that are part of integrated healthcare delivery systems
  • Assess the viability of securing market share from rehab hospitals and measure the threat of home health agencies, given the trend to less costly service substitutions
  • Harness the detailed information to determine whether to seek new patient sources or compete for existing market share.
Which reports are available?

Skilled Nursing Facilities Market Profile Report Package:

  • Medicare/Medicaid Enrollment Report
  • Medicare Skilled Nursing Discharges Report by ZIP code
  • SNF Demographic Summary Report
  • SNF Market Share I Report - Discharges
  • SNF Market Share I Report - Revenue
  • SNF Market Share II Report
  • SNF Primary Diagnosis Report

Our customized, affordable reports serve many healthcare markets across several operational areas and provide critical financial, marketing, and operational information. The best way to see what our reports can do for you is to request the FREE sample reports. You will see exactly what kind of information is included and how it is presented.